No matter your size — whether you’re a local shop, a growing regional player, or an international brand — your customers are already using AI to find businesses like yours. Ignoring GEO leaves a gap that competitors will gladly fill.

Why combining SEO + GEO benefits everyone:

• Small businesses: Build trust and visibility locally through citations, accurate profiles, and AI-friendly content.
• Medium businesses: Strengthen your regional or national presence and outrank competitors in emerging AI-driven tools.
• Large businesses: Protect your brand reputation and ensure consistency across markets and languages in both traditional and AI search.

Without a combined strategy, even technically strong sites risk being misrepresented or omitted from AI-generated answers.

For example, failing to keep your site crawlable or to include structured data means your site can’t be properly indexed — even if you have great content.

Similarly, low user engagement signals tell AI that users don’t find your site helpful, reducing your chances of being cited.

What action to take now:

• Identify where your target audience is already using AI to find businesses.
• Fix technical SEO issues like slow pages, broken links, and missing schema.
• Audit engagement metrics and improve content usability and relevance.
• Build citations and authoritative content that AI tools trust and cite.
• Work with a partner experienced in tailoring SEO + GEO to your business size and goals.

Futureproof your visibility — contact Salisbury SEO to create your custom GEO + SEO strategy.